Terms & Conditions

1. Introduction and Acceptance

These Terms & Conditions (“Terms”) constitute a legally binding agreement between you (“you,” “your,” or “User”) and Bracebridge Labs LLC, a North Carolina limited liability company doing business as Second Lap (“Company,” “we,” “us,” or “our”).

By accessing or using the Second Lap platform, including any associated websites, applications, messaging services, or communications (collectively, the “Service”), you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you do not agree to these Terms, do not use the Service.

These Terms apply to all users of the Service, including automotive dealership personnel (“Dealership Users”), customers of automotive dealerships who receive communications through the Service (“End Users”), and any other individuals who access or interact with the Service.

2. Description of Service

Second Lap is a software platform that enables automotive dealerships to communicate with their customers regarding vehicle service appointments, service status updates, vehicle trade-in information, appointment reminders, and related customer care inquiries. Communications are delivered via SMS text messaging, WhatsApp, and other supported channels.

The Service utilizes artificial intelligence to assist dealership personnel in managing customer communications. All AI-assisted communications are subject to dealership staff review and oversight.

3. SMS and MMS Messaging Terms

3.1 Consent to Receive Messages

By providing your mobile phone number to a participating dealership — whether through a service intake form, website form, in-person interaction, or by texting the dealership’s published number — and opting in to receive text messages, you expressly consent to receive recurring automated and non-automated SMS and MMS messages from or on behalf of that dealership at the mobile number you provided.

You understand and agree that: (a) Consent is not a condition of purchase. You are not required to consent to receiving text messages as a condition of purchasing any goods or services from the dealership. (b) Message frequency varies. The number of messages you receive depends on your interactions with the dealership and the status of your vehicle service. (c) Message and data rates may apply. Your mobile carrier’s standard messaging and data rates apply to all messages sent and received through the Service. We are not responsible for any charges imposed by your carrier. (d) Messages may be sent using automated technology. Some messages may be generated or sent using automated systems, including artificial intelligence and autodialer technology, in accordance with the Telephone Consumer Protection Act (“TCPA”), 47 U.S.C. § 227, and applicable FCC regulations.

3.2 Types of Messages

Messages sent through the Service are limited to the following categories: (a) Service appointment confirmations, reminders, and scheduling updates. (b) Vehicle service status notifications. (c) Vehicle trade-in and valuation information you have requested. (d) Responses to inquiries you submit via text message. (e) Customer care and support communications.

We do not send unsolicited marketing, promotional, or advertising messages. All communications are transactional or conversational in nature, initiated by or in direct response to your interactions with the dealership.

3.3 Opting Out

You may opt out of receiving SMS messages at any time by replying STOP to any message. Upon receipt of your STOP request, we will send a single confirmation message and no further messages will be sent unless you re-subscribe. To re-subscribe after opting out, reply START or YES to the dealership’s number.

3.4 Help and Support

For assistance with messaging, reply HELP to any message. You will receive a response with contact information and instructions. You may also contact us directly by email at support@bracebridgelabs.com.

3.5 Carrier Support and Compatibility

The Service is designed to work with major U.S. mobile carriers including AT&T, Verizon, T-Mobile, and their affiliated networks. Delivery of messages is subject to effective transmission by your carrier. Carriers are not liable for delayed or undelivered messages. The Service requires a mobile device capable of receiving SMS text messages. Not all mobile devices or carriers are supported. We are not responsible for messages that are not received due to device or carrier incompatibility.

4. User Obligations

By using the Service, you agree that you will provide accurate and current information, including your mobile phone number. You agree that you will not use the Service for any unlawful, harassing, threatening, defamatory, or fraudulent purpose; attempt to gain unauthorized access to the Service or its underlying systems; transmit any viruses, malware, or harmful code through the Service; impersonate any person or entity or misrepresent your affiliation with any person or entity; or use the Service to send spam, bulk messages, or unsolicited communications. You agree to comply with all applicable federal, state, and local laws and regulations.

5. Intellectual Property

The Service, including all software, content, design, text, graphics, logos, trademarks, and other materials (collectively, “Company Materials”), is owned by or licensed to Bracebridge Labs LLC and is protected by United States and international intellectual property laws. You are granted a limited, non-exclusive, non-transferable, revocable license to access and use the Service in accordance with these Terms. You may not copy, modify, distribute, sell, lease, or create derivative works of any Company Materials without our prior written consent.

6. Third-Party Services

The Service relies on third-party providers for communications infrastructure, hosting, and other functionality. We are not responsible for the availability, accuracy, or performance of any third-party service. Your use of third-party services may be subject to their own terms and conditions.

7. Disclaimer of Warranties

The Service is provided on an “as is” and “as available” basis without warranties of any kind, either express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement.

We do not warrant that the Service will be uninterrupted, error-free, secure, or free of viruses or other harmful components. We do not warrant the accuracy, completeness, or reliability of any content, information, or results obtained through the Service.

The Service utilizes artificial intelligence, which may produce inaccurate or incomplete information. AI-assisted content is provided for informational purposes only and should not be relied upon as professional advice. Vehicle valuations, trade-in estimates, and other financial information provided through the Service are estimates only and do not constitute binding offers unless expressly confirmed in writing by the dealership.

8. Limitation of Liability

To the maximum extent permitted by applicable law, Bracebridge Labs LLC, its officers, directors, members, employees, agents, and affiliates shall not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, including damages for loss of profits, goodwill, data, or other intangible losses, arising out of or in connection with your use of or inability to use the Service; any messages sent, received, or not received through the Service; any unauthorized access to or alteration of your data or transmissions; any conduct or content of any third party in connection with the Service; any errors, inaccuracies, or omissions in AI-assisted content; or any vehicle valuations, trade-in estimates, or financial projections provided through the Service.

Our total aggregate liability for all claims arising out of or related to these Terms or the Service shall not exceed one hundred dollars ($100.00) or the amount you have paid us in the twelve (12) months preceding the claim, whichever is greater.

Some jurisdictions do not allow the exclusion or limitation of certain damages. If these laws apply to you, some or all of the above exclusions or limitations may not apply, and you may have additional rights.

9. Indemnification

You agree to defend, indemnify, and hold harmless Bracebridge Labs LLC, its officers, directors, members, employees, agents, and affiliates from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys’ fees) arising out of or in connection with your use of the Service, your violation of these Terms, your violation of any applicable law or regulation, or your violation of any third-party rights.

10. Data Security

We implement administrative, technical, and physical safeguards designed to protect the confidentiality, integrity, and availability of data processed through the Service. Our security measures include encryption of sensitive data in transit and at rest, access controls and authentication mechanisms, regular security assessments and monitoring, and incident response and notification procedures. For full details on how we collect, use, and protect your personal information, please review our Privacy Policy.

11. Modifications to Terms

We reserve the right to modify these Terms at any time. Material changes will be communicated by updating the “Last Updated” date at the top of this document. Your continued use of the Service after the effective date of any modification constitutes your acceptance of the updated Terms. We encourage you to review these Terms periodically.

12. Termination

We may suspend or terminate your access to the Service at any time, with or without cause, and with or without notice. You may discontinue your use of the Service at any time by opting out of messages as described in Section 3.3. Upon termination, the provisions of these Terms that by their nature should survive — including Sections 7, 8, 9, 13, and 14 — shall remain in full force and effect.

13. Governing Law and Dispute Resolution

These Terms shall be governed by and construed in accordance with the laws of the State of North Carolina, without regard to its conflict of law provisions.

Any dispute, claim, or controversy arising out of or relating to these Terms or the Service shall first be submitted to good-faith mediation. If mediation is unsuccessful within thirty (30) days, the dispute shall be resolved by binding arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules. The arbitration shall take place in Iredell County, North Carolina. The arbitrator’s decision shall be final and binding, and judgment on the award may be entered in any court of competent jurisdiction.

Either party may seek injunctive or equitable relief in a court of competent jurisdiction in Iredell County, North Carolina, without first submitting to mediation or arbitration.

Class Action Waiver. To the maximum extent permitted by applicable law, you agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated, or representative action. You waive any right to participate in a class action lawsuit or class-wide arbitration.

14. General Provisions

14.1 Entire Agreement. These Terms, together with our Privacy Policy, constitute the entire agreement between you and Bracebridge Labs LLC regarding the Service and supersede all prior or contemporaneous communications, representations, or agreements, whether oral or written.

14.2 Severability. If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect.

14.3 Waiver. The failure of Bracebridge Labs LLC to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.

14.4 Assignment. You may not assign or transfer these Terms or your rights under these Terms without our prior written consent. We may assign these Terms without restriction.

14.5 Force Majeure. We shall not be liable for any failure or delay in performing our obligations under these Terms due to circumstances beyond our reasonable control, including natural disasters, acts of government, telecommunications failures, carrier outages, or internet service disruptions.

15. Contact Information

Bracebridge Labs LLC
Email: support@bracebridgelabs.com
Web: www.bracebridgelabs.com

For SMS-related inquiries, reply HELP to any message or text HELP to the dealership number from which you received a message.

© 2026 Bracebridge Labs LLC. All rights reserved.